The latest Panda search engine update from Google affected websites with “bad” link building and from now on “good” link building techniques will have better treatment.
What is link building
At the first place, I need to explain what is link building? Search engines analyze web pages and sort them by relevance. So, you need to create quality content and have backlinks from other quality webpages to your site.
A proper search engine optimization can help you boost your traffic, sales and increase ranking of your website on search engines.
I’ve mentioned above “good” link building management, but what is it, what does it mean and how to properly perform white hat link building? Here are some tips that could help you to have clear picture about good SEO.
Quality content
This is the most important, not only for SEO but in general for your readers. The articles need to be unique and to provide valuable information or services, i.e. to be useful for the visitors. Of course, you need to create fresh content on a regular basis not just for building deep links but to provide opportunity for attracting links naturally into your contents.
Posts interlinking
Once written article should not be forgotten, but instead whenever you write new article link back to your old content that is related to the topic you write about. For this purpose and to make your work easier you could use plugins that show related posts. This way, you enhance the links within your website and increase its value.
Conversations
One of the recent SEO techniques was to engage in a conversation every time you find contents across the web that is related to your website. However, due to the latest Google search engine updates you need to be careful because it could penalize your site if there are too many “unnatural” backlinks.
Adding profile links
Some websites provide ability for adding links into a member’s profile and they could be source of very good links helping you to increase your rankings, trust and authority. This is one of the most efficient ways for improving traffic to a website.
Conclusion
I mentioned some of effective methods for website link building that could help you to improve your website’s visibility. Consider that using black hat link building techniques will cause deletion of your site from search engines, so use only white hat and allowed methods.
